YouTube Play

Your weekend mission, if you choose to accept it: create a video that will be shown to a global audience in one of the world's leading art museums. YouTube and the Solomon R. Guggenheim Foundation have joined forces to create YouTube Play, which aims "to discover and showcase the most exceptional talent working in the ever-expanding realm of online video." Anything goes, as long as it's creative, from animation and mini-documentaries to music videos and non-narrative hijinks. A jury of experts including Stefan Sagmeister and Animal Collective will select up to 20 videos to be presented at the Guggenheim in New York City in October, with simultaneous presentations at the Guggenheim museums in Berlin, Bilbao, and Venice. Ready to nominate your work and claim your rightful place in the art world? The deadline for submissions is Saturday, July 31. Only one video is allowed per person, so choose carefully—and creatively.