If you haven't seen this Cannes Golden Lion-winning spot for German corporation Epuron, skip this block of text and proceed immediately to the link. Even if you have seen it, the ad by Hamburg agency Nordpol+ is worth another look. The beautifully directed, perfectly cast two-minute spot offers a dramatic punch to equal a full-length movie—a few moments are even bona fide tear-jerkers—leaving you with the very same sense of optimism, redemption and hope for an energy company that you'd have for the characters in a solid feature film.
http://one.revver.com/watch/329154

Viral, internet-based ads are, of course, all the rage. But until now, no one's really played around with one reality of viral ads that, if you think about it, is actually a pretty unique situation: You're watching an ad on your computer. The brilliance of this ad by Barcelona-based agency minnium is everything except the streaming video. It plays upon what you know about internet video and twists it around into a powerful visual device that's so perfectly on-message, you may not be able to resist watching it again.
http://www.5segons.com/

No one can seem to figure out exactly what this ad is about, so let's see if you can piece it together from the premise alone. A giant gorilla. A drum set. Phil Collins singing "In the Air Tonight." According to production company A Glass and a Half Full, it's all just an effort to make you smile, like the products of the client, Cadbury Dairy Milk. A gimmick, for sure, but one that's captivating enough to make you sit through a gorilla drum solo. Don't believe it? Watch and see.
http://www.aglassandahalffullproductions.com/